Smart Realty is a Perth-based property management agency dedicated exclusively to residential property management, sales support, and investor advisory services. They stand out through a transparent business model — charging a flat, all-inclusive 10% (inc. GST) management fee — which means no extra charges for inspections, condition reports, financial statements, lease negotiations, or advertising.
Under the leadership of Mahi Masud, Smart Realty blends a customer-first philosophy with proactive management. Their property managers are REIWA-registered and deeply knowledgeable about local regulations and market trends. They restrict each property manager’s caseload to a maximum of 80 properties, allowing for personalised, attentive service.
Smart Realty puts strong emphasis on communication and technology. Through cloud-based systems, landlords and tenants gain access to separate online portals with real-time dashboards for monitoring leasing activity, maintenance requests, inspections, and financial statements. They maintain proactive, regular contact with landlords, not only reporting problems but offering solutions — and they conduct bi-annual rent reviews to ensure rental income aligns with current market conditions.
When it comes to tenant placement, Smart Realty applies a rigorous screening process to secure high-quality, reliable occupants. They run comprehensive background checks, verify income and employment, and check references and rental histories — all guided by a detailed, hands-on review led by Mahi Masud. Once a tenant is selected, they prepare legally robust lease agreements tailored to both landlord and tenant, ensuring clarity and compliance with the Residential Tenancy Act of 1987.
Marketing is a core part of their strategy: Smart Realty lists properties on major Australian real estate platforms including Realestate.com.au, Domain.com.au, and Rent.com.au — and does so using quality photography and professional marketing materials, all included in their base fee. Their goal is to minimise vacancy periods by attracting long-term tenants through strong exposure and targeted campaigns.
Maintenance coordination is managed with equal care. Smart Realty has built a trusted network of service providers and has systems for both preventive maintenance and rapid emergency response. They take a preventative approach — doing regular inspections, commissioning scheduled maintenance, and proactively addressing issues before they escalate — to protect the owner’s asset and reduce overall repair costs.
Financially, Smart Realty aims to make ownership transparent and stress-free: they handle rent collection efficiently, track all expenses related to the property, and produce detailed monthly financial statements so landlords know exactly how their investment is performing. They provide strategic budgeting aligned with market trends, helping landlords make informed decisions.
On the sales and investment side, Smart Realty offers advisory and buyer’s agency services. Whether a landlord is looking to sell, acquire more properties, or reposition part of their portfolio, Smart Realty supports them with market insights, practical guidance, and a long-term partnership mentality.
Smart Realty’s value proposition is built on integrity, efficiency, and personalised care. Their all-inclusive fee model removes the uncertainty of add-on costs. Their boutique, low-portfolio structure ensures each property receives thoughtful management. Their cloud-based systems and open communication channels build trust and transparency with clients. As a result, they deliver a worry-free and high-performing property management experience for Perth landlords looking to maximise returns on their residential investments.
